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Non-conventional organizations

We believe that there are non-conventional organizations in the world. We know that there are visionary leaders and thinkers out there who dare to breach the boundaries of rigid beliefs and conventions, who dare to create unusual
organizations and do achieve success through them.
   
How do we define non-conventional organizations? 
See our Non-conventional organizations promotional video, or our Non-conventionals WANTED letter!
In case you consider your organization non-conventional, or you know one, read and forward our invitation:
Invitation for Non-conventional organizations



Our definition has two key points:   
First: we wish to bring organizations – that clearly show a high performance, or a strong promise of such, in their respective environment – to the conference.   
Second: we expect the above mentioned high performance to be achieved as a result of a non-conventional modus operandi: a new value proposition offered to the client, a unique business model, leadership practices or internal processes.  
We do not just seek organizations with innovative products. We focus on output only by considering high-performers and up and coming organizations as candidates. We focus on the “how” and “why” questions of organizational operation. “What do they do in a different way to pave their way for success? Why do they succeed? Why do they employ different methods and how did they come to employ them?”  
The non conventional organizations we wish to introduce are successful. Their results are the reason why other come to learn from them. Success stories – like Google or Amazon.com – make people curious. But people, organizations, professionals, we are more interested in the way how did someone became successful. Google did got to the peak of the internet search business through a series of non-conventional practices we’ve all heard of. Amazon.com simply altered – virtualised – the concept of the “bookstore”. They dared to do things differently.   
In our approach these organizations do something differently than their competitors.    
The same way how Ford introduced the concept of mass production at the dawn of the automobile era, or Toyota with the development of the admired “Toyota Way”: LEAN management, and just-in-time systems. 
Besides new systems we do think that alternative business models – new value propositions – also represent a non-conventional way of operations. For example
  • Southwest Airlines which was the first to introduce the ‘low-cost’ airline model, or
  • Zara which reshaped the fashion industry by dramatically altering product and production life-cycles.    
Being non-conventional may also mean the departure from the commonly held goals of organizations. Grameen Bank for example was recognized by the effort to develop poor communities through innovative micro-loans. It is a new way of operations that we believe to define a non-conventional organizations, not just a new product.  
A new value proposition, an unusual arrangement of processes: like the groundbreaking offering IKEA did with the integration of the ‘do it yourself’ approach into the home furnishing market.  
We think that these organizations may function as trendsetters: being non-conventional in these days may mean being the example to follow – being the base for a new convention – in the future.   
We know that there are a number of non-conventional organizations out there. We believe that by inviting them to share their practices we may pave the way for a new era of organizational success.    



Note: incorporated links serve illustrative purposes only. Links are suggested without the permission of the owners of the materials or without the permission of the companies presented in materials. In case of legal or other concerns or considerations please contact our team. Thank you.
 
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